Meet the

Founders

Guy Hawkins

President of Sales

Woman with short hair, smiling, wearing a light gray blazer over a black top, against a light blue background.
Guy Hawkins

President of Sales

Man with gray hair and beard wearing glasses, a patterned vest, and a gray jacket.
Guy Hawkins

President of Sales

Woman with curly brown hair, arms crossed, wearing a light blue blazer, in front of a blue background.

At Initialize, collaboration is at the heart of everything we do.


Our values are the driving force behind how we deliver, grow careers, and build lasting partnerships. We bring excellence, commitment, and total dedication to every challenge — empowering people and organisations to thrive together.


Our founders bring decades of combined experience across the IT, Tech & emerging technologies, Engineering, Energy & Construction, Strategy & Transformation and, with a track record that spans the UK, Europe, and the US.


Outcome-driven and insight-led, this team leads mission-critical transformation across industries and borders.

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Rachel 

Co-Founder & Director

With over 25 years of recruitment experience, Rachel brings a proven track record of success in building long-term, strategic partnerships with clients. A natural connector, she excels at engaging senior decision-makers and using Initialize as a platform to help organisations scale with precision and confidence.


Rachel’s key strengths lie in her consultative approach, sharp commercial insight, and exceptional communication skills. She has established and maintained preferred supplier agreements with a portfolio of clients for 15+ years — a testament to her professionalism, reliability, and relationship-first mindset.


When she’s not delivering impactful recruitment solutions, Rachel loves the tennis court,  keeping fit, travel & the good things in life.

John

Co-Founder

John brings more than 25 years of recruitment expertise to Initialize, having built an outstanding career with global recruitment firms before co-founding the business.


Known for his relentless drive, people-first ethos, and commercial edge, John earned recognition as a top contracts biller before channeling that energy into building Initialize from the ground up.


Clients, candidates, and colleagues trust John for his consistency, honesty, and ability to over-deliver — time and again. His deep sector knowledge, combined with a genuine passion for connecting people, makes him a true partner in growth for every client he supports.


Outside of work, John is a lifelong Liverpool FC fan, a keen cyclist, a regular in the gym and is an avid traveller.

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Guy Hawkins

President of Sales

Man with glasses and beard, wearing a blazer and button-down shirt, looking directly at the viewer.
Guy Hawkins

President of Sales

Woman in white shirt, holding a clipboard and pen, smiling in an office setting.
Guy Hawkins

President of Sales

Man smiling, working on laptop, wearing blue blazer over yellow shirt, indoors.
Guy Hawkins

President of Sales

Woman in pinstripe shirt, looking directly at the viewer, in a classroom setting with chairs and a blurry background.
Guy Hawkins

President of Sales

Woman in white top and black pants smiling, sitting in front of a glass wall.
Guy Hawkins

President of Sales

Man smiling, working on laptop, wearing blue blazer over yellow shirt, indoors.
Guy Hawkins

President of Sales

Woman in pinstripe shirt, looking directly at the viewer, in a classroom setting with chairs and a blurry background.
Guy Hawkins

President of Sales

Woman in white top and black pants smiling, sitting in front of a glass wall.
Guy Hawkins

President of Sales

Woman in white top and black pants smiling, sitting in front of a glass wall.
Guy Hawkins

President of Sales

Woman in white top and black pants smiling, sitting in front of a glass wall.
Guy Hawkins

President of Sales

Woman in white top and black pants smiling, sitting in front of a glass wall.